Event Marketing

Before communicating an event, decide what it should stand for and who it’s really for.Event Marketing defines the strategic direction, concept, and campaign architecture that drive visibility, engagement, and participation.

Event Marketing focuses on strategising the promotion of an event before any communication starts.

We define:

  • Who the event is for
  • What story it should tell
  • Why it matters
  • How it should be positioned
  • Which levers will create engagement and value

This includes the creation of a campaign concept that can live across online and on-site touchpoints.

Event Marketing can cover:

  • Campaign strategy & positioning
  • Concept and narrative design
  • Pre-event visibility strategy
  • Engagement mechanics during the event
  • Video teasers, trailers, and hero assets
  • Sponsorship strategy & activation concepts
  • Paid or free event logic
  • Public or private event positioning

Outcome: A clear, coherent event marketing strategy that gives direction to all communication and activation efforts.

Heb je hulp nodig met je evenement?

We helpen Europese instellingen om grote ideeën om te zetten in schitterende lanceringsmomenten. Klaar om de jouwe te laten meetellen?

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Onze diensten voor evenementen

Bij haca.studio bieden we een volledige reeks evenementenservices die zijn ontworpen om elk detail van uw volgende evenement te behandelen. Van begin tot eind zorgen we ervoor dat uw evenement vakkundig wordt beheerd, soepel verloopt en onvergetelijke ervaringen oplevert.

Logistical communication with haca.studio for events

Beheer ter plaatse

We zijn ter plaatse en regelen alles in realtime, zodat u kunt ontspannen in de wetenschap dat uw evenement in goede handen is.

Registration management, with scan and badge printing with event agency haca.studio in Brussels

Registratiebeheer

Van online registratie tot inchecken op locatie, we stroomlijnen het proces voor een naadloze gastervaring.

Event at Steigenberger with haca.studio

Marketing voor evenementen

We helpen je om bekendheid te geven met gerichte campagnes die het aantal bezoekers en de buzz maximaliseren.

A man operating a Ronin camera stabilizer filming a seated audience in a formal room with classical paintings.
Speaker presenting Higher Education statistics on international student mobility to an audience in a conference room.
Man in gray sweatshirt shaking hands with a woman wearing a black jacket and backpack in a casual indoor setting with other people in the background.
Registration at event organised by haca.studio event agency
Event at Steigenberger with haca.studio
haca.studio x EaP CSF Annual Assembly 2023
Person working on a laptop at a desk with papers, with a large screen displaying multiple timer and layout elements in the background.
Sparks meeting room with haca.studio

haca.studio is een evenementenbureau gevestigd in Brussel, gespecialiseerd in het creëren van memorabele ervaringen op maat van EU-instellingen, verenigingen en NGO's in Europa.